What is Prime?

Understand what Prime is, its benefits, and how to purchase it.

Updated over a week ago

Prime is a new feature available for purchase on the web and iOS that helps our members get more out of their Ashley Madison® experience. Prime members can receive more engagement and increase their chances of making connections faster, with benefits that include:

  • At least 25% more* inbound messages on average;

  • A more prominent, highlighted profile; and

  • Increased profile views.

You can purchase Prime one of two ways, depending on the device you’re using.

Discover Page

When you see the Prime banner on the Discover page:

  1. Click on the Prime banner;

  2. Then follow the payment instructions on your screen;

  3. Then confirm your purchase; and

  4. Enjoy your Prime benefits.

After a credit package purchase

  1. Login to your account;

  2. Go to the Buy Credits page if on the web, or select Upgrade if using the app;

  3. Select a credit package to add to your account;

  4. Select your payment method and follow the instructions;

  5. Review your purchase, ensuring all information is correct;

  6. Submit your payment to complete the process;

  7. You will then be prompted with the Ashley Prime offer; and

  8. Select Buy and confirm your Prime purchase.

You will receive a confirmation email or notification indicating your purchase was successful, and you can begin enjoying your Prime subscription benefits.

* When compared to non-Prime members in the 90 days prior to June 1, 2023.

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